The Cirkel sells new and like-new designer womenswear from more than 600 brands, from Ganni and Reformation to Gucci and Chanel, at up to 90% off.
Sifted ranked it the fastest-growing fashion start-up in the UK and Europe. It sells directly to customers and also runs resale for some of the world's biggest fashion brands, with enough deals lined up to become one of Europe's largest resale businesses.
Why we invested
The Cirkel is our first investment outside Norway, and we did that on purpose. We want to move capital and founders between Norway and the rest of Europe in both directions, and this felt like the right company to start with.
- Sector
- Fashion resale
- Based in
- London, UK
- Team
- Austin Tasker and Eliza Batten
- Investors
- KAPS, a group of UK angel investors

